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Showing posts with the label websites

Best of 2014 Australian Markets Directory

The Best Blogs from 2014 at the  Australian Markets Directory 1 - Stallholder and Markets Australia Finding the best local handmade arts and crafts in #Australia for online shopping is always a challenge - often the best local artisans are not easily found in search.  For sure you can visit the markets yourself and make the face to face connection, but what if you are looking for a particular gift idea online? Here's our suggestions for local handmade crafters who are growth hacking their way to the top with some really inspired designs and marketing. A really insightful post covering a few detailed interviews with markets and artisan #handmade artists. 2 - Blogs for Handmade Australia Just featured a local Market I visited over the weekend and noted how it has a popular, regularly updated blog - but none of the stallholders have taken the time to comment or join in the conversation online.  This is a big missed opportunity and is room for growth - each exhibit...

Building a Handmade Business Website

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Building your Handmade business website is one of the most rewarding and inspirational things you can undertake for your business. This Spring Offer is ideally suited to those with a handmade product range looking to make the most fro online shopping or those in need of a website rescue. Find Handmade I have just launched a new promotion at Find Handmade offering three select spots for a strictly limited release in time for the Christmas rush period. You can take advantage of this offer by joining the handmade community at Find handmade .

Milly Molly Mandy Handmade

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With a gorgeous handmade range like this! The products at Milly Molly Mandy are all designed, cut and handmade by Shannon and you can sense the real innocence in the eyes of the soft toys – something that engages with customers instantly. The stall layout is relaxed and inviting, with soft tones and products displayed like they are arranged in a child’s bedroom.  I could feel the quality of the fabric and the balance of the stuffing – and it is no accident that these toys are sold as heirloom quality. Every stallholder I meet at the markets has her own story, and Shannon Marshall shares her personal journey touching on her creative evolution as a #handmade #artisan to balancing motherhood and a thriving home business. Read the full story at Australia's Home of Handmade.

Fruit Baskets Delivered

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Fresh Fruit Baskets in original wicker basket for delivery in time for Christmas - at this time of year we are overflowing with business so you can be assured your order will be filled with simply the most delicious fruit straight from the markets. We individually hand wrap each fruit arrangement so it is presentation perfect for delivery to your home or place of business. When we hand pack your fruit basket it is to the highest possible design standards as certified by the Australia Fruit Basket Association It is a point of difference that we offer pineapples in every single fruit basket we do - you will find some affiliate programs do not encourage this.  Choosing a regional local supplier for you fruit baskets like Hunter Valley Hampers ensures your whole dollar amount goes towards your fruit basket - be wary of ordering a fruit basket from say Brisbane to be delivered in Adelaide - you will lose a substantial commission and your exact fruit basket at delivery wil...

Stallholders Help Getting Found Online

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  Stallholders at Australian Markets Invited To Join our Directory!   W elcome to the world of being a stallholder at a Local Australian Marke t! Local Markets have taken off over the past decade as people like you seek to make a meaningful connection with place, process and product. No longer is it good enough to present food of questionable origin, or buy clothes produced in sweatshops and not feel as you are as much a part of the problem for supporting it with your purchase. P eople have wised up to the idea that wearing a new $4 shirt means someone, somewhere in the world, has had to work by hand on that item in appalling conditions for as low as $1 for a 14 hour day. Going to the markets offers you the opportunity to connect with the producer of the item, and buying from the markets acts directly in supporting the stallholder to continue her handmade work. W hat's more - you can interact directly with manufacturer or artist and perhaps order a custo...

Riding the Ups and Downs

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C riticism Is Opportunity Clearly we all have a hard time dealing with negative feedback. To the point everyone around you protects you from it. But criticism is just an opportunity to improve. An opportunity to improve & be better at what you do today than you were yesterday. I look at failure in the same way. If you fail at something, next time you are much more likely to succeed due to the first hand lessons learned. External criticism is exactly the same – except it is other people telling you how to reach further success. This guy does some inspirational work - have a look at http://www.matthewwoodward.co.uk/tutorials/

Account Creation

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Account Creation There are not many variables that can be modified to dramatically increase retention of visitors and convert a visitor into a customer like not requiring account creation. When you force visitors to create an account and verify their email address prior to placing an order, you create an opportunity for the visitor to step out of the buying funnel and leave your site altogether. This means you have lost a potential customer simply by requiring account creation. We have seen dramatic increases in conversion simply by removing the account creation step. People who are ready to buy see email confirmation as unnecessary and will look elsewhere. Limit the steps and clicks between the visitor deciding to buy and actually carrying through with the order and you get an increase in sales. If you must have account creation, make it a natural part of the buying process that occurs simultaneously with placing an order – this way you get the sale and the account created wi...

Landing Page Hints and Tips

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Does your landing page convert visitors into customers? Getting your landing page right can be a great way to funnel potential buyers into your sales channel. The landing page acts as a gateway to the rest of your website, and customers who click through expect similar content and offers as was promised if they did indeed follow the link.  So always under promise and over deliver - people are shrewd and impatient with their time, so meaningful follow through is what is expected. * A strong call to action is essential to prompt the visitor into committing to the sale and following through with an order. *  Surround your sales pitch with quality relevant content that is freely available for the customer to access and hence gain some instant "value" or return on investment just by visiting your website. *  Capturing the buyers email address at any point in the buying cycle is worthwhile in that visitors who have previously shown an interest in your products wil...

Your Online Presence

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1.  Have you got a web presence already?  You might have a blog or a Facebook page – that is great, and can be a launching pad for an online store with ecommerce functionality.  If you don’t have a web presence, get started today by going over to blogspot.com and registering a blog in your niche.  It’s relatively straightforward and there are a multitude of tools, tutorials and support forums available to help. 2.  Once you have a web presence, fill out your landing page with relevant content – that means get busy writing a meaningful and honest About Us page for starters.  This way, potential customers can see what you’re all about and tell where your passion and enthusiasm for your niche shows.  Include images, video, testimonials – anything that relates to your market stall and what you are about.  This gives the search engines something to find when people go searching for your brand online.

Designing Your Website

A mind map is incredibly useful for constructing a new website, with multiple uses, layers and different landing pages focused on specific demographics.  With the freedom and flexibility of three dimensional mind maps available, you can literally drill down to the finest detail of what content is available on your site.  At Newcastle Digital we encourage multiple attempts at designing exactly what you have in mind – hence the love of mind maps!  Whilst your business could probably work with a five page site, it is simple work to expand to cover your target customers with some unique landing pages.  So for example you best spending customers are 30-45 year old women – we can create a landing page unique to this demographic with special offers to convert visitors into customers.
"Research is such an important part of starting a new Market Stall at your local markets. There is nothing worse than starting your market stall without knowing what the competition is. Some categories are basically overfull with stallholders and the competition is brutal! I wish that I had started off by thoroughly researching my niche and knowing at the bare minimum what the best five competitors were up to. There is nothing worse than finding out that you are just one of many sellers offering a similar product. Be yourself and most of all be honest about your products, the you will get repeat sales ” Abby, market stall with gift hampers and organics.

How Does a Markets Directory Work?

How Well Does the Markets Directory Work? One thing we all know is that people expect a lot from their paid advertising.  What with social media offering a great way to get your message out there, why would you put your trust in an online directory, and most importantly, what will listing in the Markets Directory actually do for my business? I know you want exceptional results instantly with little or no effort at incredibly low cost – but that’s not achievable in the real world realistically.  So here’s what we can offer. I thought the best way to demonstrate this is to list your market stall in real time and let you see for yourself over time how many visitors and how much traffic you get to your site.  But that is too slow, so the next best thing is to reach out and explain that inbound links to your site, from authoritative, on-topic sites (like the Markets Directory) offer impressive value from search engines. Popular Niche Sites suit Directories How can I...

Newcastle Web Guru

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Newcastle Web Guru Awesome results for dedicated search engine optimization.  Follow our progress as we scale the heights and deliver sustained organic results for your business and get your genuine, authentic content out there.