Landing Page Hints and Tips

Does your landing page convert visitors into customers?

Getting your landing page right can be a great way to funnel potential buyers into your sales channel.

SUBMIT WEBSITE

The landing page acts as a gateway to the rest of your website, and customers who click through expect similar content and offers as was promised if they did indeed follow the link.  So always under promise and over deliver - people are shrewd and impatient with their time, so meaningful follow through is what is expected.

* A strong call to action is essential to prompt the visitor into committing to the sale and following through with an order.

*  Surround your sales pitch with quality relevant content that is freely available for the customer to access and hence gain some instant "value" or return on investment just by visiting your website.

*  Capturing the buyers email address at any point in the buying cycle is worthwhile in that visitors who have previously shown an interest in your products will behighly likely to be responsive to your future promotions and marketing campaigns.
Location: Canberra ACT, Australia

Comments

  1. Fruit Hampers3/28/2013

    We find having exactly what the webiste promises should be delivered as soon as possible with as much information and clutter available to add authenticity.

    ReplyDelete
  2. JHH Get Well Gift5/24/2013

    Clutter shows you are enthusiastic too.

    ReplyDelete
  3. Fruit Hamper to John Hunter5/24/2013

    Just send it so it gets there same day.

    ReplyDelete

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